Kulfi Beauty

Kulfi Beauty is a color forward, clean beauty brand born from a simple but overdue idea: makeup should feel like it was made for you, undertones, skin tones and all. Founded by Priyanka Ganjoo, Kulfi draws its shade ranges, textures and colour stories from South Asian culture, from saris and textiles to the joyful, celebratory feeling of its dessert namesake.

From the smudge proof Underlined Kajal Eyeliner that started it all, to hero products like Double Life Serum Primer, Badi Lash Mascara and Free The Brow Gel, every formula is designed to be genuinely wearable, whether you're building a bold look or keeping it barely there.

Shop the full Kulfi Beauty range online with Self Care Beauty, shipped from our Melbourne, Australia warehouse.